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Welcome back, Creator,

It’s Jamar from The Creator Report here! Those who have been here for any of the previous 16 issues will notice a few changes in the newsletter. First, we now have a mascot named “Charmer The Chameleon”. I wanted to give a unique logo and character for the Newsletter, which has been known for captivating audiences, which is what I hope this newsletter will help you do with your own audiences.

Secondly, the newsletter's content. I intend to continue highlighting current trending news in the content creator world and cutting-edge strategies for doubling your content output and income.

This will come in the form of more in-depth ChatGPT prompts and AI automation that take your content generation to the next level. In this issue, I will cover how to create an irresistible offer your followers can never say “NO” to.

Lastly, what won’t be changing is the frequency and time of week TCR drops into your inbox. It will always be at 10 a.m. on Tuesday mornings CST. But enough about the changes—let’s get into it!

Trivia Question: What recent change did Instagram make to how hashtags facilitate discovery within the app, enhancing how users connect to content? (The Answer is at the end of the Newsletter.) 

TODAY’S MENU

• TikTok Launches New Creator Payment Program

• What Makes An Irresistible Offer

• Leverage Alex Hormozi’s Value Equation To Create Irresistible Offers

• (Infographic) Google Ads Cheatsheet

CURRENT NEWS

TikTok Launches Creator Payment Program

Get paid for your creativity with TikTok’s latest update

• TikTok recently launched its "Creator Rewards Program," a fantastic way for video creators to earn money.

• The program is designed to support creators, showing TikTok's commitment to rewarding their hard work.

• Details on the program are a bit hazy, including the five key metrics used to decide how much money creators can make and who qualifies.

• Videos longer than one minute stand a better chance of earning rewards, especially if they cover topics not many others discuss. This is particularly true for those who lean toward underserved search terms to undermine Google. It seems this strategy might even challenge Google!

• Other secret elements could also affect your earnings, adding a bit of mystery to the process.

CREATOR MONETIZATION STRATEGIES

What Makes An Irresistible Offer?

The first question is, why should you waste time crafting a great offer?

Well…

You must create a landing page for your olive oil business.

Who would you rather buy from?

Seller A: "I will create a landing page for you for $500."

Seller B: "I'll design a customized landing page for you, interview 25 of your ideal customers, and then use that information to write world-class copy for your landing page.

You don’t pay me until your page reaches $5,000 in sales.

And did I mention my “no oil, no paper”-guarantee?

You won't pay unless you're 100% satisfied with your results. The cost is $1,500"

Even though both offer the same service (creating a landing page), you’d likely choose Seller B over Seller A every day of the week!

That’s because Seller B has taken the time to create an irresistible offer.

As a beginner, I used to think your offer was simply what you sold (copywriting, landing page creation, cat meme creation).

Then I learned your offer isn’t what you sell…

…it’s how you package and frame the value you can provide to your customers in a way that makes it almost impossible for them to say no.

AI TIPS FOR CONTENT CREATORS

Leverage Alex Hormozi’s Value Equation To Create Irresistible Offers

One way to determine if you have a killer offer is to look at it through Hormozi’s so-called value equation.

It’s like the perfect taco:

It's incredibly powerful because it’s so simple. Such simple ingredients.

As you can see, Hormozi calculates the value of your offer based on four parameters:

1. The Dream Outcome - What’s the BEST possible outcome of this product?

2. The Likelihood of Achievement - How likely will the buyer reach the Dream Outcome?

3. The Time Delay - How long does it take to reach the Dream Outcome?

4. The Effort & Sacrifice - How much effort does the buyer invest to reach the Dream Outcome?

Let’s sum it up into one sentence:

To create irresistible offers, maximize the Dream Outcome & Likelihood of Achievement, and minimize the Time Delay and Effort Sacrifice.

This all sounds cool in theory, but mapping out the value equation for your offer can feel tiresome.

But with The Ultimate Alex Hormozi Offer-Maximizer Prompt, you can make your offer irresistible with a couple of keyboard strokes:

(Notice how plugging a prompt for you is a mini-case study of offer creation: The prompt minimizes your perceived time delay, effort, and sacrifice in getting value from this newsletter😁😁.)

AI PROMPTS

The “Unfair” Alex Hormozi Offer-Maximizer

The Ultimate Alex Hormozi Offer-Maximizer consists of 2 distinct steps.

Step 1: Rank your offer

Step 2: Let Hormozi create an irresistible offer for you!

Let’s dive into each:

Step 1: Rank your offer

The first step of the prompt gives you four things:

1. Scores for each of the four value equation parts

2. An overall “Offer Score” to rate your offer

3. Actionable suggestions on how to improve each value equation score

4. Two suggestions of alternative offers with even higher offer scores

Here is the prompt:

Act as Alex Hormozi and rate my offer.

For context, my offer is to:

[DESCRIBE YOUR OFFER]


---

You should rate my offer based on Alex Hormozi's 4-part value equation framework:

1) How desirable is this offer's dream outcome from a scale of 1-100? ("Dream Score")
2) How high is the offer's perceived likelihood of achievement on a scale of 1-100? ("Success Score")
3) How high is the offer's perceived time delay between purchasing the product and reaching the promised achievement on a scale from 0 to 1? ("Time Score") The higher the time delay, the higher the score. Ideally, the perceived time delay should be as low as possible.
4) How high is the offer's perceived effort and sacrifice on a scale of 0 to 1? ("Effort Score") The higher the perceived effort, the higher the score. Ideally, the perceived effort and sacrifice should be as low as possible.

After rating each of the 4 components, calculate an "offer score", which is calculated like this:

1) Multiply "Dream Score" with  "Success Score" 
2) Multiply "Time score" with "Effort Score"
3) Divide the product of the Dream & Success score with the product of the Time and Effort Score to get the "offer score"

In your output, provide actionable advice for how I can tweak my offer to get a higher score on each of the 4 components of the value equation framework.

Also advice me on 2 other offer structures with higher offer score that I could consider instead of my current one, and explain why they have a higher score.

This big prompt can look more intimidating than an FTC violation letter initially, but it only applies all the lessons & frameworks you learned to your offer.

Here’s what Hormozi had to say about an AI course for entrepreneurs:

➡️ Continue the chat

The maximal offer score is 1,000,000, and I got a measly 15,000.

I guess I still have to work on the course!

But this is where the prompt gets REALLY powerful…

Step 2: Let Alex Hormozi create an irresistible offer for you

After entering The Ultimate Alex Hormozi Offer-Maximizer in Step 1…

…use this prompt to let Alex Hormozi improve your offer to a maximum offer score:

Tweak this offer as much as you want so that it reaches a  perfect offer score of 1,000,000 

(Dream Score = 100, Success Score = 100, Time Score = 0.1, Effort Score = 0.1)

Here’s how ChatGPT revised the course from the previous example:

➡️ Continue the chat

After using both prompts, you will have invaluable offer feedback to help you tweak your offer, sell more customers, and make more money.

PROMPT OVERVIEW: THE ULTIMATE ALEX HORMOZI OFFER-MAXIMIZER

• Get a rating for all parts of Alex Hormozi’s value equation (and how to improve them)

• Get 2 suggestions for alternative offers with higher offer scores

• Get a “perfect offer” suggestion to make your offer irresistible

INFOGRAPHICS FOR CREATORS

Google Ads Cheatsheet

IN CLOSING…

WHAT YOU LEARNED TODAY

• What makes an irresistible offer

• How to create irresistible offers using Alex Hormozi’s value equation

• How to use The Ultimate Alex Hormozi Offer-Sexifier to rank, grow, and perfect your offer

There’s an unspoken rule:

If you said “Alex Hormozi” more than five times, you must do 200 calf raises, no matter where you are. 😭

Trivia Answer: Instagram updated its hashtag search functionality so that tapping on a hashtag now leads users to the broader search results related to that hashtag rather than just showing a "Top Posts" feed. This change allows access to more comprehensive results—including Accounts, Audio, Places, and Reels—mirroring what users might find in the Explore section, thereby improving profile discovery and expanding user search behaviors.

Until next time!

Jamar 

p.s. You can find more newsletter content here if you want to sign up for this Newsletter or share it with a friend or colleague.

Disclosure: Some posts in this Newsletter may be sponsored. Endvr Digital LLC may receive a small commission if you sign up or fill out their form, or Endvr Digital LLC might own a percent of the business. In particular, but not always, those sponsored, commissioned, or owned posts might have an * in the subject headline.