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Hey Creators,

It’s Jamar from the The Creator Report here.

Today, I’m bringing you hotter sales tips than a ghost pepper in a frying pan.

See…

Selling is one of the most fundamental skills of succeeding as a content creator turned entrepreneur who wishes to provide products or services to their audience.

Master it, and you can print money with almost any product.

But the problem is:

Getting good at sales takes time and reps.

Especially in the beginning, I had no confidence in how to handle sales conversations in the DMs.

But you’re in luck…

I built a ChatGPT sales conversation coach that helps you sell in direct messages (DMs).

By the end of this email, you’ll know all the DM-selling basics you need to land your first $1,000+ customer.

Cha-Ching!

Ready?

Let’s crawl on in! 🦎

From Zero to Hero: How I’m Growing My Followers With An Automated AI Process

As someone who's built a thriving online business from scratch, I know firsthand how game-changing the right strategies can be.

After being completely burned out on creating content, I was determined to build a more automated process to double my content output while doing half as much work.

That's when I discovered the power of AI for content creation.

By leveraging AI tools and frameworks, I was able to:

• Create a week's worth of high-quality content in under 2 hours

• Grow my audience on autopilot while capturing and following up with leads automatically

• Automate and generate content that authentically resonates with my ideal audience, keeping them returning for more

My recent results were so encouraging that I knew I had to share my strategies with fellow content creators and entrepreneurs in a more community-based method.

And so, The AI Escape Community was born.

>>> Click here to get on our list for early access to The AI Escape Community so we can help you leverage AI and automation inside your business as a content creator.

The Top Five Sales Principles You Need To Close Your First High-Ticket Client

If I had to start all over again, I’d be able to get my first high-ticket client with these five sales principles:

1. Educate, Never Sell Out The Jump

Amateurs ask prospects if they want to buy their stuff.

Professionals give away their best consulting advice to educate customers on why their service solves their problems.

For example, if you are a Twitter ghostwriter, give your prospect feedback on their past tweets to demonstrate expertise.

Never think about selling as selling.

Rather, think about it as educating and giving your prospects so much value that THEY ask you what you offer.

Because of the reciprocity bias, we don’t like feeling indebted to anyone - if you give enough value, your prospects will eventually get uncomfortable about not giving you something back.

2. The Personal Touch

Include a personalized compliment whenever you send out a cold outreach sales message.

Why?

Because it shows you’ve done your homework.

Trust me, this works like gangbusters…

For example, if 2 website designers reached out to you, who would you respond to:

1. “Hey, your website looks great. I’d love to make it even better.”

2. “Hey, I noticed that the menu bar on your website doesn’t appear on X and Y pages, and it’s probably worsening your conversion rate and sales. You can solve this by doing XYZ.”

Of course, you’d go with the second designer because they:

➡️Educated you on a problem you didn’t know you had.

➡️Also told you why it’s an urgent problem you need to solve.

➡️And lastly, it offered a solution to the urgent problem.

…all in just 2 sentences!

3. Keep It Casual Friday, Every Day

Make your DMs feel like you’re sitting next to your prospect sipping a chilled pina colada at a local beach bar.

Not too informal, but friendly and relaxed.

Remember, you're not proposing marriage; it's just a casual chat.

This makes the prospect feel more comfortable and makes you sound more experienced (amateurs always try to be overly formal).

4. Strike The Deal With Confidence

After you’ve consulted the prospect for free and showed them your offer, it’s time to seal the deal.

Ideally, you do this on a video call for a higher ticket service or product.

After all, it is 2024.

Amateurs collect money like this:

“Can you pay me $2000, please?”

Never ask for money - this puts the power in your prospects’ hands.

Instead, say:

“I’ll send you the $2000 invoice now.”

That way, you sound like you’ve done it a hundred times before as if the price is non-negotiable.

5. What To Do If The Prospect Doesn’t Agree On The Price

If your prospect doesn’t agree with your initial price, you haven’t lost them.

You can let it be, lower your price, and down-sell yourself.

Consider different ways to re-position your offer or adjust service delivery into payment.

But here’s the challenge:

If you don’t down-sell properly, you kill your credibility and lose the deal.

To lower your price legitimately, you must always provide a reason.

For example:

“Sure, I’d be happy to lower the price to $3,000 if you wouldn’t mind introducing me to 2-3 people who might be interested in my service to cover my costs.”

Or:

“Sure, I can do it for $2,500 if you wouldn’t mind me asking a few extra questions about [INSERT SOMETHING THEY KNOW] during our collaboration.”

Prompt: Your Sales Conversation Coach

Now that you know the five basics of selling in the DMs, I want to supply you with a sales coach to help you make better selling decisions.

Especially when it comes to getting the first client, it’s easy to feel nervous about how or what to reply, and that’s why I found getting a second (ai robot) opinion insanely helpful.

This prompt gives you advice whenever you feel stuck in a sales conversation:

I want you to act as a professional sales coach and advise me on replies an ongoing conversation with a prospect.

For context, I offer [WHAT YOU OFFER]

My goal is to close the client, no matter what.

Here's the chat history:

[COPY/PASTE YOUR CHAT INTO CHATGPT]
____

Please output 4 things:

1) A pre-written reply optimized for my goal you'd do in my tone of voice as you can see in the chat history (I'm the person offering a service)
2) An explanation as to why you chose this reply
3) Any further considerations I should keep in mind before replying*
4) A general sentiment analysis of the prospect 

PROMPT OVERVIEW: THE SALES CONVERSATION COACH

This prompt analyses your chat history and gives you 4 things:

1. A pre-written reply in your tone of voice (for the objective of closing the client)

2. An explanation for why the sales coach recommends this reply

3. Any further considerations you should keep in mind

4. A general sentiment analysis of how interested the prospect is in your product

WHAT YOU LEARNED TODAY

• The astonishing power of a well-crafted offer and why it's the linchpin of your entire marketing strategy

• Dan Kennedy's tried and true offer framework for creating deals your audience can't refuse

• Step-by-step guidance on how to implement Kennedy's framework in your own business for maximum impact

WHAT YOU LEARNED TODAY

• The only five sales principles you need to get your first client

• How to down-sell when the prospect thinks your price is too high

• How to use The Sales Conversation Coach to get DM sales advice